"Parents residing in north London is looking for an exceptional and qualified instructor to guide their youngest child on his initial journey to turning into an British gentleman."
When reading this listing, you might naturally miss the phrase "beginning" as simple figurative language.
However, it may be the most important element of this distinctive position posting, as it attempts to hire a tutor for a 12-month-old.
Many of submissions have already been received since the unidentified family posted their request for the £180k-a-year tutor, who has to be "someone very special".
During the past few weeks, the advert has received interest across the press, with several wondering why?
Forward-Thinking Method
Adam Caller, chief executive of Tutors International, which is assisting the family in their quest, said that in spite of initial scepticism, he viewed the concept "far sighted", and "innovative".
When he consulted the family, he said they understood the unconventional aspect of their request, and how early in age their son is.
But, they explained that they "were unwilling to delay any longer" to hire a tutor, as they had held off until their firstborn was five, and by that point "cultural bias had already set in".
But what does the family mean by "cultural leaning"?
It's "comprehensive", the expert responded. "The manner you eat, how you speak".
He stated the elder child had adopted "extremely delicate, unspoken signals" from the family, and had taken on their cultural ways. The family told him they hoped to prevent history to recur with their younger child.
The plan: To hire a British tutor, who must speak with Received Pronunciation, to shape the baby from day one.
Natural Absorption
"A lot of the development at the beginning here is somewhat acquired indirectly," said the CEO.
It's by means of this subtle influence that the family are expecting the child will adopt the UK customs they wish to instil.
The consultant noted the tutor must be somebody who attended "the appropriate educational institutions – similar types of schools as the family hope to send their son to".
"The educator simply needs to be the right kind of person, they'll be doing things they don't even know they're doing, just naturally," he added.
Cost Not Relevant
The family informed Adam the successful candidate should preferably also have understanding of or interest in horse riding, winter sports, creative fields and musical activities so as to inspire the child in a wide range of hobbies.
Additionally though, he said the family wanted the tutor to enrol the child on a selection of lessons so the child would be "pony-riding and learning an musical instrument by the time they are around three years old".
In the family's minds, helping their son become a "British gentleman" will result in accomplishment and open doors.
"Taking into account the pros and cons of that, because it's definitely a class statement," he notes.
Yet, in spite of all this tutelage in "Britishness", might the child pick up alleged cultural bias from the globally influenced family he resides with regardless?
"Yes", replied the CEO. "The parents know this might not succeed, but they've simply adopted the view of, 'we should try and we'll proceed as soon as we can', because the expense of it is not a concern," he explained.
Impractical
Several in the private teaching field who express similar doubts.
An education leader, head and founder of an educational organization, who also offer personal educators, commented that "the development of becoming bicultural, or in fact, becoming oneself, is something that must be grown into, not designed."
The expert explained that he had emigrated from the Far East to the United Kingdom at the age of childhood, and had been educated knowing and practicing two backgrounds. He continued to study at the University of Cambridge.
"The concept that one individual can serve as a embodiment of Britishness, someone who can in some way transfer the characteristics of a British gentleman onto a infant child, seems to me naive and impractical," he commented.
"Based on my background, having a typically UK tutor from infancy will not instantly produce the goal they hope for.
"I wasn't provided with such a figure, and however I have been fortunate enough to live numerous of the opportunities they aspire for their son."
He added: "The reality is, cultural identity should not be forced from the outside; it must be selected, and it must be internally driven."
Purchasing UK Culture
Of course, English culture is something Adam believes can be instructed – and commercialized.
"I think the situation that the global community holds us in this regard is something that we should be cherishing|valuing|appreciating